Every step up is a powerful interpretation of "FAW Pentium, keep making progress"; every step up is a caring demonstration of strength and embracing users.On June 5th, at the 2022 Bestune brand new product launch conference of "Upward Bestune Shines in the City", FAW Bestune officially announced that the 2022 Bestune B70 and 2022 Bestune T55 were officially launched nationwide in good faith, with more affordable prices and higher value. Create "New National Gemini".
Among them, the 2022 Bestune B70 has been reduced to 6 models, with an official price of 105,900-144,900 yuan, and up to 14 new smart configurations. At the same time, 2.0T entry-level models have been added, which greatly lowered the purchase threshold of 2.0T sedan.The 2022 Bestune T55 has a total of 5 models. The official price has dropped from the previous 100,000 class to 85,900-104,900 yuan. As a compact SUV, it has formed a "dimension reduction attack" on the small SUV market.Both new cars offer FAW Bestune's surprise overweight car purchase policy of "full purchase tax exemption and commercial insurance", which shortens the distance between users and the national good car, and overcomes difficulties with the n ew generation of users.
Ding Jian, deputy general manager of the sales branch of FAW Bestune Car Co., Ltd., visited the new product launch conference and said on the spot: "Being responsible for the national brand is the continuous driving force for the Bestune brand. Dedicated to practicing user experience as the center, it has always been Bestune. The cornerstone of the brand's continuous progress. Under the guidance of the new '635' strategy, the Bestune brand has a new understanding of China's creation and a higher pursuit to meet the needs of users. "
(Ding Jian, Deputy General Manager of Sales Branch of FAW Bestune Car Co., Ltd.)
More beautiful, stronger and more value-for-money buyers choose Bestune B70
Pursuing a "one-step" sedan with a limited budget is a rigid demand for the current new generation.The 2022 Bestune B70 is a streamlined model, allowing users to say goodbye to difficult choices. At the same time, the main model has been upgraded, adding ACC adaptive cruise, 360° panoramic image, forward collision warning, automatic emergency braking, lane departure warning system, etc. There are 14 intelligent configurations, and the perceived value exceeds 10,000 yuan.The refurbished 1.5T exclusive model, rich, humane and practical configuration, hangs the competition products of the same level and different countries.The 2022 Pentium B70 also adds Pentium's unique Deman red and brown interiors, which are made of microfiber material, making it more sexy and fashionable, and strengthening the high-end design that young people love.
The brand-new 2.0T automatic exclusive model, priced at 128,900 yuan, is undoubtedly the most cost-effective 2.0T product in the sedan market. Taking into account the cost of purchasing a car and power requirements, it can be called “the best solution for a 100,000-class 2.0T sedan”. , leading a new round of "low threshold and high value" in the mid-size and compact car market.More beautiful design, higher configuration, lower threshold, the 2022 Pentium B70 makes the quality enjoyment of large space and strong power more accessible, and provides more beautiful, stronger and more advanced users for the new generation of users in the price range of 100,000 yuan. A valuable Chinese boutique sedan.
The arrival of the 2022 Pentium B70 is a story of the stronger being stronger.Since its launch, the third-generation Pentium B70 has been continuously upgraded based on the "five new" product strengths, focusing on user needs, and several major labels such as design, space, and power have been deeply rooted in the hearts of the people.
In terms of design, Ge-shaped headlights, elegant side profile, hatchback shape and other elements create a strong sense of luxury and recognition for the Bestune B70. Even in the mid-size sedan market, the design skills of Chinese brands have surpassed that of joint venture brands; space In terms of power, Besturn B70 is equipped with China FAW's self-developed Zhiqing power, 2.0T maximum torque of 340N m, the rated power reaches 165kW, and the acceleration of 100 kilometers is 7 seconds, which is almost the power ceiling of the same level and price.
In addition, the intelligent enjoyment of "people have nothing, I have better", and the control experience of "light, stable, smooth and pleasant" are also the buying points of many users.Breaking the traditional thinking of car-making, Bestune B70 brings users high-value experiences such as China's most beautiful hatchback car and car power giant in the 100,000+ class car camp, satisfying users' desire for "China's top-quality car" The higher expectation of "First Choice" is obviously to imprint in the hearts of the newly upgraded users - "buy a 100,000 yuan sedan and choose the Bestune B70".
Besturn T55 is the first choice for the first SUV, starting from
Data from the past three years shows that mainstream automakers have significantly increased their official guide prices by launching new models.However, FAW Bestune directly reversed the routine on the 2022 Bestune T55, and the official guide price was lowered for the whole series. The dual needs of 80,000 yuan can be enjoyed by the five leap-forward experiences of "entry is high-end".
80,000 class + national style aesthetics = the most American trendy SUV at the same price.Adopting the design language of "Sexy Surface of Light and Shadow Philosophy 3.0" and rejecting stereotyped shapes, the 2022 Bestune T55 from the "Ge"-shaped headlights to the ink-green interior with the artistic conception of bamboo forests shows design confidence and cultural confidence from the inside out.
80,000 class + top ten engines = high energy and low consumption leading in the same class.In response to the pursuit of strong power and low fuel consumption, the entire 2022 Bestune T55 series is equipped with China FAW's third-generation 1.5T intelligent engine power.
80,000 class + super cockpit = leapfrog humanized large space.Thanks to the ultra-long wheelbase of 2650mm, the self-leading NVH performance and the industry-leading super filter element, users can walk into the car without being cramped, and they can "keep away from the hustle and bustle" when entering the car, and breathe with their families and children at ease.
80,000 class + smart configuration = the most technologically advanced cockpit in its class.The 2022 Bestune T55 is equipped with D-life 5.3 IoT system, L2+ level automatic driving and other leading technology configurations, allowing users to enjoy the convenience of the little luck.
80,000 grade + lifetime warranty = the strongest after-sale service at the same level.FAW Bestune features 518 service rights, providing 2022 Bestune T55 users with a super-strong vehicle lifetime warranty, which can be called "rare" at the same level and price, satisfying users' yearning for "one-time car purchase, lifetime worry-free".
Many first-time buyers of SUVs are still in the infancy of their lives and careers. The price of the 2022 T55 anti-routine has dropped, which will actually reduce the cost of car purchases. The 12.3-inch central control large screen, automatic engine start-stop and other leapfrog configurations bring a car buying experience that is not low-end."Outside the box, move in the heart", for the new generation users, the first SUV in their life, the 2022 Bestune T55 is obviously a good choice.
Purchase tax free, and then send commercial insurance FAW Bestune to favor fans with the greatest sincerity and strength
With the sincere listing of the "New National Gemini" product, FAW Bestune also announced the most sincere purchase tax reduction and exemption policy at the event site.
On the basis of the policy of the Ministry of Finance and the State Administration of Taxation to "halve the collection of vehicle purchase tax", FAW Bestune adheres to the brand concept of "continuously creating surprises for users' travel", increases subsidies, and implements it in one step, and especially launches "free purchase tax and then send commercial insurance". car purchase policy.Within June 2022, users who purchase all FAW Bestune products can enjoy full purchase tax reduction and free commercial insurance.
Among them, the 2022 Pentium B70 can enjoy full purchase tax exemption, full commercial insurance exemption, and replacement subsidies up to 13,000 yuan.The 2022 Bestune T55 can enjoy full purchase tax exemption, partial reduction and exemption of commercial insurance, and replacement subsidies up to 8,000 yuan.At the same time, both products can enjoy an ultra-low down payment of 888, an ultra-low monthly payment of 1,000+, and an ultra-low interest rate to take home.In addition, users can enjoy after-sales service rights when purchasing a car, including a lifetime warranty for the entire vehicle, 30-day free return, quick rescue throughout the process, and three-year vulnerable replacement.
With the most sincere "sincere care", FAW Bestune is truly guaranteed and worry-free in the whole scene from car purchase, car use to car maintenance, setting a new benchmark for auto service ecology, and demonstrating that FAW Bestune is "made for the Chinese people. Affordable. , a usable and dignified car”.
The three places shine on the same day Zhu Yawen's hard core testimonials The national brand has zero distance from users
In addition to the full-scenario policy iteration, FAW Bestune "focuses on user experience", takes building a national brand and a people-friendly brand as its own responsibility, constantly explores the emotional connection between the brand and users, and continues to shorten the distance with users.For the launch of two blockbuster new products, FAW Bestune did not adopt the traditional and high-level large-scale conference format, but "shine" in three places on the same day, and created three regional characteristics in Changchun, Jinan and Ningbo. Zero distance warm-hearted activities.
The location of the event is selected from the local iconic business district. With the team parade on the street, the brand can successfully enter the life of ordinary users and provide an immersive experience; the form of the event has its own advantages and disadvantages, such as extreme rally, basketball, running men's game area In the other links, scenes such as the trunk market and the special food area have their own characteristics and splendor; in the activity link, interesting games, interactive lottery, and car owners' delivery, fully let users become the protagonists, rather than the brand's one-man show.
Zhu Yawen, a powerful actor with great nationality and the spokesperson of FAW Bestune brand, through the connection method, together with the majority of users and many media, to jointly help the release of Bestune's new products, and testify of the outstanding strength of "New National Gemini": "Young people Buyers can consider the B70 for a sedan, and look for the T55 when choosing an SUV.
Through this series of actions with zero distance and wide involvement, FAW Bestune has successfully stimulated the inner sense of identity and satisfaction of the majority of users, which is bound to allow more users to have a comprehensive understanding of the image of sincere domestic products, people-friendly Bestune and innovative marketing. cognition.
Pentium upwards, shining the whole city."New National Gemini" 2022 Bestune B70 and Bestune T55 are officially launched nationwide. On the one hand, they redefine the cost performance standard of medium-sized sedans and compact SUVs with the attitude of sincere domestic products, on the other hand, it shows that FAW Bestune is rooted in users and builds a national brand Determination.On June 18, FAW Bestune will also hold the first "Tengfan Car Purchase Festival". On the basis of the existing purchase tax exemption policy, it will release the "National Value-for-Money Car" and "More than 10 Value-Valued Gifts", which is domineering. The pet fans keep coming, and all the benefits are full.No matter how difficult life is, FAW Bestune will accompany you to move forward more easily.
