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2022 Camry launched with new "Knight Edition" to start panic buying

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2022-06-06 14:02:23

Since the fourth quarter of 2021, GAC Toyota Camry has maintained the top sales in the mid- to high-end sedan segment for seven consecutive months, further consolidating its flagship status in this market.At the same time, Camry launched the brand IP of "'Ji'lu Flagship C Gravity" to interpret its flagship charm in combination with the season.

With the vigorous and enthusiastic early summer approaching, on June 1, the 2022 Camry model was launched, and three new models including the "Knight Edition" were added to show you one of its "Flagship C Gravity". - C for Camry, C for Chioce (multiple choice).

①The

In order to meet the needs of young people to pursue personalized labels, the new Camry Cavalier version is based on the "XSE exclusive sports personality design" of the sports version (S Fengshang version), and injects more coolness into the appearance and interior. , Personalized label elements, provide young people with one more version choice, attract them to know Camry and experience the flagship charm of Camry.

In terms of appearance, the "Camry Cavalier Edition" has added cool black decorations on the front grille, outer door handle, tail logo, etc.; the LED combination taillights also adopt a cool black style.The cool black 18-inch aluminum alloy wheels not only make the visual perception of the wheel area larger, but also further strengthen the vehicle's muscular, sporty, and low-gravity attitude. They are also matched with 235/45R18 low-profile wide-face tires to bring better handling. .In terms of interior, the high-grade fabric + synthetic leather sports seats are all in cool black color, and the central control instrument panel is decorated with S-shaped bright silver.

In order to demonstrate the exclusive sense of Camry Knight Edition owners, from June 15th, GAC Toyota will launch the exclusive limited certification activities for Knight Edition owners.After purchasing the Camry Cavalier Edition, the owner can log in to the "Play C Gravity" applet platform with the relevant certification documents, and carry out independent number authentication.Successful owners of the certification will receive a "Camry Cavalier Edition Limited Gift Box" including a limited certification collection certificate.The gift box is limited to 1000 copies, while supplies last.

②Multiple

As a leader in providing diversified products/technologies in the mid-to-high-end market, Camry has created a precedent for mid-to-high-end vehicles with “one car with two shapes” and “one car with multiple power” to meet the needs of diverse vehicles and enable consumers in diverse circles to Become a big fan of Camry.

(Camry 2.5HE Elite PLUS Edition)

As the first mid-to-high-end vehicle equipped with hybrid technology in the domestic market, Camry provides a variety of powertrain options according to the driving needs of different consumers.The 2022 Camry offers a total of three TNGA high-efficiency powertrains, 2.0L, 2.5L, and 2.5L dual-engine hybrid, with 13 configuration levels.In addition to adding "2.0S Knight Edition" and "2.5S Knight Edition" to further expand the diverse appearance choices of young consumers, the 2022 Camry also adds a "2.5HE Elite PLUS Edition" to enrich dual-engine hybrid models For the first time, the suggested retail price of the dual-engine hybrid version has dropped to within 210,000 yuan, making it more accessible.

Behind the diversified selection of products, Camry has always maintained a consistent high quality, providing customers with a flagship-quality car experience.Originating from Toyota, 80 years of accumulated technical standards and "self-process completion" have enabled GAC Toyota's "zero defect rate factory" production line to have a one-time pass rate of 98.9%, far higher than the industry average, bringing Camry's high QDR (quality , durability, reliability) performance.

③Multiple

Since its birth in 1982, the cumulative global sales volume of Camry has exceeded 20 million units; domestically, the cumulative sales volume of Camry has also reached the level of 2 million.A large number of consumers must have diversified car buying habits and service needs.

In response to consumers' diversified car buying habits, GAC Toyota has tailored a diversified loan portfolio and support policies for them, allowing more consumers to choose their own purchasing methods and experience the product charm of the flagship Camry.

In order to fully meet the diversified service needs of consumers, GAC Toyota has launched an "online + offline" full-scene diversified worry-free service in cooperation with sales stores across the country, allowing consumers to enjoy the service experience of flagship products.Through the Fengyunxing APP, consumers can not only enjoy a new one-stop digital car purchase exclusive service of "convenience, fairness, peace of mind, and transparency", but also enjoy the maintenance school, maintenance appointment, maintenance history query, rescue and emergency rescue. One-stop comprehensive after-sales service with other functions.Recently, GAC Toyota has launched three new car owner service rights, including maintenance worry-free PLUS rights, on-time appointment rights, and paint life-long warranty rights.

Camry is not only the flagship sedan in GAC Toyota's product matrix, but also the "value flagship of mid-to-high-end sedan" in the minds of consumers.In 2021, the Camry will top the list of mid-to-high-end sedans with sales exceeding 210,000 units; since the fourth quarter of last year, the Camry has bucked the market and achieved good sales, and has ranked No. 1 in sales in its class for seven consecutive months.What is even more commendable is the Camry’s “high-end and hot-selling” sales structure – more than 55% of all sales are contributed by versions with a guide price of more than 200,000 yuan, and 53% are 2.5L and 2.5L dual-engine hybrid models.

Multiple choices, the same as the flagship.In the future, Camry will continue to devote itself to providing consumers with more diverse high-quality high-tech products and upgrading more diverse high-quality services. More consumers will be happy in mass production, helping GAC Toyota to build a higher-level and stronger system of millions of units, and promote the realization of "brand upgrading".

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