On June 27, Mihayou, a well-known game company, suddenly made a hot search on Weibo.
The reason comes from a court announcement: Qinghai Xining Chengzhong District People's Court is scheduled to publicly hear the case of Mihayou v. Minmetals International Trust Co., Ltd. over a business trust dispute on July 25.
Two major game makers sue Minmetals Trust
Mihayou is a two-dimensional mobile game developer. Its products include "Genshin Impact", "Honkai Gakuen", "Honkai Gakuen 2", "Honkai 3" and so on.
Since June this year, a number of Minmetals International Trust investors have complained that the “Minmetals Trust-Dingxing No. 1 Collective Fund Trust Plan” they purchased through China Merchants Bank could not be paid after the expiration date on March 30. The trust plan is suspected to have exploded.
According to Times Finance and Economics, each phase of Dingxing series products raises about 150 million yuan to 200 million yuan, and the overall scale of the products is about 2.5 billion yuan.
After Mihayou sued Minmetals Trust, the outside world believed that Mihayou also bought the wealth management products of Minmetals Trust and stepped on the thunder.
According to the information from the company's investigation, Lilith, another game company, was suing Minmetals Trust together with Mihayou this time.The company is also a well-known game manufacturer that has risen rapidly in recent years.
Whether Mihayou and Lilith stepped on thunder related trust financial products, there is no clear answer yet.But it is a fact that the game products of the two companies have brought huge profits to the company.
Its games have strong ability to attract money
In the past two years, Mihayou has been in the limelight in the domestic game industry.What supports the company's rapid development is the continued popularity of its ace game "Yuan Shen".
In September 2020, "Genshin Impact" was released globally simultaneously.According to Sensor Tower data, Genshin Impact’s first-month revenue was as high as $245 million, making it the highest-grossing mobile game in the world at the time, with an estimated 2-month mobile revenue of $393 million.
Thanks to the game's promotion, Mihayou's ranking in the global revenue rankings of Chinese mobile game publishers has risen rapidly in October 2020.So far, Mihayou has long occupied the top three on the list with established companies such as Tencent and NetEase.
Relevant data shows that in September 2021, one year after its launch, the total global revenue of “Yuan Shen” reached 2 billion US dollars.More than 70% of its revenue comes from overseas markets, of which Japan and the U.S. market account for 23.7% and 21%, respectively.
Nearly 2 years after the game was launched, "Yuan Shen" still maintains a high popularity.
Sensor Tower's recently released ranking of the world's most popular mobile game revenue in May 2022 shows that in May this year, Tencent's two games "Honor of Kings" and "Peace Elite" attracted US$268 million and US$2.06 in the global App Store and Google Play respectively. US$100 million, occupying the first and second place, and "Genshin Impact" ranked fourth in the world.
In addition to Mihayou, Lilith, another game company that sued Minmetals Trust this time, also has decent strength.
In May of this year, Lilith ranked fifth in terms of revenue among Chinese mobile game publishers, behind Tencent, NetEase, Mihayou, and Fun Plus, and surpassed many established game manufacturers.The company's mobile game "Awakening of Nations" ranked third in the overseas revenue list.
Passionate about non-game investment, involving "artificial sun"
Judging from the historical investment preferences of the game industry, game companies are usually more keen to invest funds in other game companies to expand their business territory and enrich product categories.
But as a game company, Mihayou's investment in non-game business has been frequent and has a huge span.
IT orange information shows that Mihayou recorded a total of 16 investment events.In addition to investing in some game companies, Mihayou also has many investment cases in non-game companies.
In February this year, Energy Singularity, which mainly develops high-temperature superconducting tokamak devices and their operation control software systems, announced that it had completed its first round of financing of nearly 400 million yuan. This financing was jointly led by Mihayou and Weilai Capital. .
This financing is mainly used for the research and development and construction of the world's first small tokamak experimental device based on high-temperature superconducting materials, which is also interpreted by the outside world as Mihayou's participation in the "artificial sun".
In addition, in May this year, Orient Space, a commercial aerospace technology company, announced the completion of a 400 million yuan Series A financing.The company's business scope includes geographic remote sensing information services, satellite remote sensing system application system integration, satellite navigation services, satellite communication services, aerospace engine R&D and manufacturing, rocket launch equipment R&D and manufacturing, etc.
According to public information, the financing will be used for the development and first flight of the "Gravity-1" medium-sized launch vehicle, while accelerating the development of a 100-ton reusable liquid oxygen and kerosene rocket engine.And the investors this time include Mihayou.